How automations work
The building blocks: triggers that start a flow and responses that reply.
An automation (or 'flow') is a trigger plus a set of responses. When something happens on Instagram — a comment, a DM, a story reply — Tendrify runs the flow and messages the person automatically, 24/7.
Triggers
- A comment on a specific post or reel (or any post)
- A DM containing a keyword
- A reply to your story
- A mention of you in someone's story
- A comment on your live video
Responses
- An opening message with buttons
- Image or card messages
- A lead form that collects email/name
- An 'ask to follow' gate before the payoff
- A delayed follow-up message
Every flow has a Status toggle. A flow only runs when its status is on.
Related
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